Category: Multiverse

Multiverse

When a game makes it so difficult that you have to work to discover its own name: Ong’s Hat Conspiracy – Halo 2

It’s become standard practice: a Nintendo Direct, a PlayStation Showcase, or an Xbox Showcase is announced, and we’re immediately excited to hear we’re getting a whole bunch of brand new trailers. But what if I told you that there are titles whose marketing campaigns have attract millions of glances without making use of these presentations? We talk… Continue reading When a game makes it so difficult that you have to work to discover its own name: Ong’s Hat Conspiracy – Halo 2

La conspiración de Ong’s Hat: Cómo el primer juego de realidad alternativa terminó inspirando a Halo 2 y otros grandes títulos

Hacemos un repaso de las mejores campañas de marketing transmedia en el videojuego, así como sus orígenes en Internet. LINK: https://www.3djuegos.com/juegos/halo-2/noticias/conspiracion-ongs-hat-como-primer-juego-realidad-alternativa-termino-inspirando-a-halo-2-otros-grandes-titulos

Imaginary Worlds: Catching the Mind Virus

The town of Ong’s Hat in New Jersey may have been the site of a top secret experiment that brought scientists to a parallel world in another dimension. Or it’s the subject of a big inside joke and perhaps the first alternate reality game on the Internet. This week’s episode comes from the Slate podcast… Continue reading Imaginary Worlds: Catching the Mind Virus

Ong’s Hat: Eggheads, Gov’t Shills, & The Internet’s First Hoax | 323

Ever start telling a story as a joke and it gets out of hand? People believe it no matter how much you swear you made it up and try to destroy your life? No, just Joseph Matheny? This week we tackle Ong’s Hat, the internets first honest to goodness hoax that took on a life… Continue reading Ong’s Hat: Eggheads, Gov’t Shills, & The Internet’s First Hoax | 323

‘Vanishing’ Towns That May (Or May Not) Have Really Existed

Did Scientists In Ong’s Hat, NJ, Burrow Into Another Dimension? Near where New Jersey Route 72 intersects with Route 70, there’s little left to mark what was once a small town called Ong’s Hat – but it was, in fact, really there. You can find evidence of its history in things like a local street… Continue reading ‘Vanishing’ Towns That May (Or May Not) Have Really Existed

Radio choice, by Ben Dowell The Incident at Ong’s Hat

Radio choice, by Ben Dowell The Incident at Ong’s Hat Radio 4, 2.15pm Ong’s Hat is one of the earliest internet-based conspiracy theories conceived on some of the first online bulletin boards (remember them?) as a deliberate experiment in which the story — about the activities of a group of professors in Ong’s Hat in… Continue reading Radio choice, by Ben Dowell The Incident at Ong’s Hat

Announcing the Incident at Ong’s Hat

The series will premiere on BBC 4 Radio Limelight on air and then as a podcast after every Friday broadcast for five weeks. It was a five-part series titled The Incident at Ong’s Hat. The series was inspired by Ong’s Hat: The Beginning and elements from my personal life. My upcoming book, Ong’s Hat: Compleat, will have… Continue reading Announcing the Incident at Ong’s Hat